John Cash
Group Director, Account Services

What got you into this business in the first place? I enjoy working on businesses in multiple industries focused on doing one thing, developing objectives, strategies and tactics that drive incremental sales in a profitable manner while increasing brand awareness, image and equity at the expense of the competition.
Who was a big influence in your career? My Grad School Marketing Professor, Dr. Leigh McAlister
What was "your finest moment," the thing you're most proud of? Accepting Jesus Christ as my Lord and Savior
What was your most embarrassing moment in business? Getting stuck on a secure floor during a presentation at Bank of America Headquarters (had to call for a security guard)
Is there a great client story you'd care to share?  Only been an Agency Guy for 8 months...give it time.
What attracted you to IMAGES?  Impressed by the agency's reputation and vision while at Bank of America...and my former boss, Ricki
Do you have a method for coming up with ideas and solutions for clients? Listen to the client and then conduct your own market research. Integrate the Client's comments into the research.  Let that research be your guide to developing objectives, strategies and tactics.
What makes a great brand?  A great Value Proposition
What driving career goals do you still have?  The McKinsey of Marketing
What talent do you wish you had? I wish I could sing...well!
If you had to live on a desert island, what would you miss most? My Family
Is there any food that helps you think more creatively? “See Food,” the more food I see the more creative I become.
What's your favorite sports team? All University of Texas sports teams
What frustrates you the most? Apathy
Tell us about your pets? Dog lover.  I have had 3 German Shepards. Presently have one Rottie.  Loved to catch snakes, crawfish and frogs as a child.
What was growing up like for you?  The world was my oyster as a child. Although we may not have had alot growing up we never knew it and appreciated everything we did have. Growing up in a city like Washington, D.C. was fantastic!
What's your favorite TV program? And your least favorite? Favorite, 60 Minutes, Least Favorite BET 106 and Park!
What do you do for a good time...when you're not working? 1. Family and Friends Time, 2. Reading, 3. Golf
What was college like for you? Fantastic learning and personal growth experience, especially senior year.  I could have been a senior for life!
What are your favorite internet sites? News Sites, Linkedin, Education Sites and Golf Sites